At-A-Glance
2,035
Visitors
0
Leads
578
Visitors
26
Leads
34
Visitors
9
Sold
Omni-Channel Conquest vs. previous month
Targeted Shoppers
3.6k
12%
4.0k
Social Shoppers:
2.8k
11%
3.1k
Lead Forms
3
200%
9
Calls
4
100%
4.0k
Impressions
12.2k
3%
12.7k
Clicks
237
19%
190
Targeted Walk-in:
0
0%
688
Total Walk-in
0
0%
688
Clicks to Conversion
2%
1049%
33%
Conversions
32
896%
319
Solds from CRM
0
0%
0
Sold Match
0
0%
0
Budget

$10,000

Media Spend

$9,000

Programmatic $1,600
Social $2,400
Paid Search $5,000
CR Search $0
Spend

$693.20

Programmatic $159.04
Social $175.31
Paid Search $358.89
CR Search $0.00
Activate
Profiles by Stage
Research
4
Shopping
12
Idle
8
Buy Mode
0
Intent Profiles
In-Brand (PVDP)
2
Competitive (CVDP)
6
Trade-In (TVDP)
10
Leads Posted
In-Brand (PVDP)
0
Competitive (CVDP)
0
Trade-In (TVDP)
0

Engage
Website Visits
3235
Offers Triggered
456
Leads
34
Sold Vehicles
9
Name Households Targeted Impressions Data Clicks CTR In-App Leads Total Spend
Rock Hill Buick GMC February 2020 21,058 24,489 131,524 123 2,209 - 21 $3,944.80
Conquest Retargeting Conquest Display 10,227 13,658 76,452 123 428 - - $1,690.84
Facebook Facebook 10,831 10,831 22,073 123880 - 21 $290.11
Adwords Adwords - - 8,739 123 565 6.47% - $1,333.37
Adwords Dynamic Search Adwords Dynamic - - 22,909 123 273 1.19% - $485.03
Adwords Dynamic Search Adwords CR Search - - 46,680 123 371 0.76% - $134.52
Adwords Dynamic Search Bing - - 1,351 123 63 4.66% - $145.45
Attribution
Top Referrers
216 www.myrockhillbuickgmc.com
117 www.google.com
50 m.facebook.com
5 search.yahoo.com
4 l.facebook.com
2 lm.facebook.com
2 images.autotrader.com
2 www.autotrader.com
1 www.bing.com
1 r.search.aol.com
Top Vehicles
23 gmc sierra 1500
15 gmc yukon
13 chevrolet silverado 1500
12 ford f-150
10 gmc sierra 2500hd
10 gmc canyon
9 buick encore
9 buick enclave
8 gmc terrain
7 gmc acadia
Top MKT Campaigns
492 RoiQ_Engage_Sales_General
92 DLRX_CR_Search_Retargeting
63 DLRX_CR_In-App
58 DLRX_TPPC_GMC_Brand
57 google_my_business
49 DLRX_TPPC_Dynamic_Used_Search
16 DLRX_TPPC_Sitelinks
11 DLRX_TPPC_Buick_Brand
11 DLRX_CR_In-Market_Profiles
7 DLRX_TPPC_New_Acadia